Mothers’ Endowment: Six donation channels set up
The Mothers’ Endowment campaign, launched ahead of Ramadan by His Highness Shaikh Mohammad Bin Rashid Al Maktoum, VicePresident and Prime Minister of the UAE and Ruler of Dubai, yesterday announced six channels that will receive donations and contributions in honour of mothers, by establishing an endowment fund to provide education and training to millions around the world.
■ Website: The campaign’s website, Mothersfund.ae, welcomes donations by individuals, businesses and institutions inside and outside the UAE.
■ Call centre: Those wishing to donate to the campaign can contact the dedicated call centre on toll free number 8009999 between 10am and 5pm, seven days a week.
■ Bank transfers: Direct bank transfers can be made to the campaign’s official Emirates Islamic Bank account number (AE790340003708472909201) in dirhams.
■ SMS: One-off donations can be made via SMS by sending the word ‘Mother’ to dedicated du and etisalat numbers. SMS ‘Mother’ to 1034 to donate Dh10, to 1035 to donate Dh50, to 1036 to donate Dh100 and to 1038 to donate Dh500.
■ DubaiNow app: The campaign also enables donations through the DubaiNow app, under the ‘Donations’ tab.
■ Jood Platform: Donating to the campaign can be also done by creating a special portfolio for institutions and individuals via the Dubai community contributions platform Jood (www. jood.ae). The platform allows individuals, businesses and institutions in both the private and public sectors, as well as celebrities, communities and cultural, sport and art groups to launch mini campaigns via Jood, encouraging friends, colleagues and followers to join in.