The power of a global brand
ACDelco enjoys a reputation like no other.
The brand has cemented its position as a pioneer and a leader in the battery manufacturing space for well over 100 years. Its endorsement by the global powerhouse, General Motors, is a reinforcement of its product quality and performance capabilities. Battery resellers, parts distributors and auto electrical workshops in New Zealand can take advantage of the reach of a globally recognised brand to grow their own businesses by joining the ACDelco Battery Stockist program.
R&J Batteries is the exclusive distributor of ACDelco batteries in Australasia and runs the popular ACDelco Battery Stockist program in the region. R&J Batteries understands the diverse needs of businesses in terms of size and location thus uses a tailored approach.
The ACDelco Battery Stockist program offers varying levels of support, catering to the unique requirements of each individual business.
The allocation of resources and support for stockists will be determined based on their chosen sign-up level. A key component of the program is the inclusion of ACDelco Battery Stockist identification, which holds significant importance. Stockists will be granted a subsidy allowance for building and vehicle signage to solidify their position as an authorised reseller of ACDelco batteries. In addition, stockists will receive a substantial subsidy allowance for Local Area Marketing (LAM) to support their marketing endeavours. They will also benefit from branded merchandise, a battery catalogue, and various point of sale materials. To enhance their selling capabilities, comprehensive training on ACDelco products, including their features and benefits, will be provided.
Marketing and advertising play a crucial role in the Program. Various marketing activities are executed throughout the year to raise brand awareness for the products and increase sales for ACDelco battery stockists. R&J Batteries’ national reach allows the company to advertise ACDelco batteries at a broader level through mediums such as digital campaigns and trade magazines.
ACDelco’s extensive product line encompasses batteries tailored to meet a broad range of applications. These include Automotive, Commercial, and Marine sectors for personal, commercial, and recreational battery requirements. Every ACDelco battery undergoes meticulous laboratory testing and rigorous quality control assessments before its introduction to the market, ensuring utmost standards of excellence. Additionally, all batteries are accompanied by a robust warranty, further attesting to their exceptional quality and performance capabilities.
The ACDelco range of automotive batteries includes Premium (SMF), Enhanced Flooded Battery (EFB), and Absorbent Glass Mat (AGM). The Premium automotive range features sizes to suit all makes and models of vehicles. It features Full Frame Grid Technology which optimises performance and electrical flow, these batteries are built to meet or exceed original equipment specifications from manufacturers around the world. ACDelco EFB and AGM batteries are specifically designed for modern vehicles with advanced systems such as Stop Start technology which puts extra demands on batteries compared to their conventional counterparts. These batteries are built to perform in extreme conditions where performance matters. ACDelco EFB batteries are constructed with Full Frame grids, giving them the durability and power needed by
Stop Start vehicles. The ACDelco AGM range represents the very best in advanced battery technology. They are designed with high compression Absorbent Glass Mat separators, which significantly increases the cycle life and improves charge acceptance compared to standard flooded lead acid batteries. These batteries provide high cranking power even when the state of charge is low.
The ACDelco range of Commercial batteries provide both high cranking power and the reserve capacity needed for applications with a continual demand. Suitable for a wide range of commercial applications, the combination of commercial grade plates made from lead calcium alloy and liquid gas separator lids deliver a maintenance-free experience for commercial fleet and business operators across New Zealand. ACDelco Commercial batteries are built with the understanding that commercial vehicles are subjected to gruelling environmental conditions and varied terrains on a regular basis. The commercial range batteries use low resistance PE separators and lock bonded plate groups for the highest durability and service life.
Marine Starting (M Series) and High
Cycle Marine (HCM) batteries by ACDelco are designed for marine and recreational vehicles with demanding needs. The range’s characteristic expanded lead calcium grids make ACDelco M and HCM series batteries more durable and powerful than batteries with conventional cast type grids. The M series cranking batteries provide high cold cranking amps and improved vibration resistance compared to traditional automotive batteries. The HCM series feature thicker plate grids and more active plate material than standard automotive batteries for increased performance. The HCM series are designed to be a dual-purpose battery which can crank and provide improved cycling ability when needed. Strong engine starting power and cycling ability make these batteries a suitable choice for a wide range of marine, RV & SUV applications. Both M and HCM series also feature dual fit terminals for easy fitment of additional accessories.
To join the ACDelco Battery Stockist Program, businesses can simply get in touch with their local R&J Batteries branch in Wiri, Christchurch, Hamilton, Albany or Nelson. For more information about ACDelco batteries, please visit rjbatt.co.nz or call 0800 546 000.