Wedding Florals
DIY florals are becoming more and more common but is it a good idea? We ask Cassie Heath from Flourish Events for her take on this current trend.
Why would couples choose to DIY florals for their wedding?
The biggest reason is usually cost. It’s more often a cost-effective choice for those either eloping or having a small, intimate ceremony. Sometimes it’s a bride that’s really into gardening or growing particular flowers such as roses or dahlias so it’s a sentimental choice too. A lot like to use it as a bonding activity with their bridesmaids.
How significant are the cost savings compared to hiring a professional florist?
It can be anywhere from 30–60 per cent cheaper. However, I think that depends on how people view the value of their time. Essentially you are paying for just the wholesale flowers. A florist’s cost is made up of their time – including their time training, their skill and their overheads. Let’s not forget that by choosing DIY you are taking that time load on yourself, and if you aren’t sure what you’re doing then that can mean taking a lot longer than a professional might. So, it really just depends on how you value your time leading up to your big day. If you’re doing large floral arrangements and there’s a lot of work involved, I would definitely recommend hiring a professional. Things such as bud vases, table set-ups and simple archways can absolutely be done DIY and save money for the couple.
What are the key logistical challenges to be aware of?
Keeping flowers fresh and conditioning them properly – flowers that aren’t conditioned properly once home won’t keep.
Ordering/picking them up at the right time, so that the flowers open to the correct stage. You want big, happy blooms. Travel is important as well – don’t assume a top-heavy bucket of flowers will be okay on its own in the boot.
Most importantly – allowing enough time to work with them.
Are there certain types of flowers that are more suitable for DIY arrangements?
Definitely order in season. Ideally approach your grower with your wedding date and let them know your colour scheme/ theme and what sort of pieces you’re wanting to create. They can give you seasonal options and let you know about flowers that will or won’t work. If it’s a humid time of year, certain flowers might not hold up as well. For example – Queen Anne’s lace or cosmos will struggle in the heat in February if out of water. They would be fine on table arrangements as long as it’s not in direct sunlight but I would stay away from using them in the florals on an arch outdoors.
What advice do you have for DIY couples in case they encounter challenges?
Don’t be afraid to call and ask for help. Weddings can be busy and stressful enough without taking another entire workload on yourself. DIY may be your dream, but so is your wedding. If it’s feeling too much, phone a friend or call the professionals!