Spain’s fashion, beauty group Puig makes market debut
The iconic Nina Ricci, Paco Rabanne and JeanPaul Gaultier labels made their market debut yesterday as Spanish fashion and beauty group Puig begins trading on the Madrid stock exchange.
For the family-owned Puig Group, which has expanded rapidly into luxury goods, going public is a big step which will allow it to compete with the giants of the sector such as Estee Lauder, Hermes, Kering and LVMH.
The move “is a decisive step in Puig’s 110-year history”, chairperson and CEO Marc Puig said last month, emphasising the firm’s “long-term approach”.
Founded in Barcelona in 1914 by businessman Antonio Puig Castello, the group has grown over the years to become a heavyweight in the cosmetics, fragrance and fashion industries, bolstering its stance in recent years with a string of prestigious acquisitions.
Among its brands are Paco Rabanne, Nina Ricci, Charlotte Tilbury, Carolina Herrera and Dries Van Noten. It also holds a majority stake in the Jean Paul Gaultier label and has licensing agreements with Prada, Christian Louboutin and Comme des Garçons.
The Barcelona-based group, which specialises in perfumes and cosmetics, entered the market yesterday with an opening guidance price of €24.50 per share.
Analysts said it was Spain’s biggest IPO this year and one of the largest in Europe.
The price gives the group an estimated market capitalisation of nearly €14 billion, which will allow it to enter Madrid’s Ibex 35 exchange, which groups Spain’s 35 largest companies.
The flotation will take place in two stages, the first of which would seek to raise an initial €1.25 billion through newly issued shares.
It would then make a “larger secondary offering” of existing shares held by its
holding company Exea to raise nearly €1.36 billion.
That could then be complemented with the sale of shares reserved for specific investors for another €390 million, which would allow the group to raise around €3 billion.
Despite the move, the Puig family said it would retain a controlling interest in the company with 71.7 per cent of the shares, along with “the vast majority of voting rights” − 92.5 per cent − within the board of directors. (AFP)