Confused by all the TikTok trends? This glossary might help
Anyone who shops or uses the internet probably has encountered a TikTok trend — whether they know it or not.
Since the social media platform made its US debut almost six years ago, short videos posted there have created a rapidly changing menu of food and fashion fads. Many of these latest rages have gone on to inspire sales of countless products and to shape news coverage despite having names that can confuse people who are not chronically online.
TikTok also has popularized phrases like “I’m looking for a man in finance” — from a satirical song about searching for a tall, wealthy man who works in the finance industry and “the ick” — an expression of disgust or repulsion, as Merriam-Webster puts it.
Here are a few of the more ubiquitous trends the platform has spawned — or helped spread — so far:
Barbie is known for pink, and so is Barbiecore. The color crept into fashion, beauty and food in 2022, and was even recommended by The Associated Press for holiday gifts that year. According to fashion company LYST, the trend began after pictures of a pink-clad Margot Robbie surfaced online in June 2022, a year before the actor’s “Barbie” movie came out and toy-maker Mattel launched its own marketing blitz to promote the color. Barbiecore was a heavy hit both on Instagram and TikTok, where more than 72,000 videos have been posted with the trend’s name as a hashtag.
A beachfront, white linenclad fashion look that incorporates light blue and loose clothing in a way that subtly communicates a peaceful and carefree lifestyle. Lex Nicoleta, a TikTok creator who has 325,000 followers on the platform, coined the term.
This style captures colors and patterns from countryside meadows. Think greenery, long flowery dresses and the aesthetic of Middle-earth, the planet’s mythological past as imagined in J.R.R. Tolkien’s “The Lord of the Rings.”
Barbiecore: Coastal grandma: Cottagecore:
An aesthetic that incorporates the bold cheetah prints, fur and big (often teased-out) hair seen on women in mafia-themed films and TV shows. The term appears to have been coined by TikTok creator Kayla Trivieri, who posted a video on the platform early last year saying: “Clean girl is out, mob wife era is in.”
Corporate clothing with formfitting pieces like pencil skirts and cinched blazers. It’s often paired with slim Bayonetta glasses that resemble the pair model Gisele Buendchen’s character, Serena, wore in the 2006 film “The Devil Wears Prada.”
An umbrella term that describes various trends from the early-2000s, such as cargo pants, mesh tops and baguette bags. TikTok has helped resurrect such turn of the century styles. They overlap with the “McBling” era, which emphasizes flashier items personified by brands like Juicy Couture and designer Kimora Lee Simmons’ Baby Phat.
A no-makeup makeup look that often typically features glistening, hydrated skin and glossy lips. Oftentimes, it’s paired with slicked-back buns and minimalist clothing such as a white T-shirt, gold jewelry and jeans. Critics say components of the trend have been embraced for decades in Black and Hispanic communities.
Mob wives: Office Y2K Cold siren: fashion: Clean girl aesthetic:
This look attempts to re-create what happens to many people when they get cold. Think red or pink blush for rosyflushed cheeks and nose, combined with sheer lipstick or gloss. TikTok creator Zoe Kim Kenealy posted the term and the look in 2022.
What color is a latte? This look incorporates smoky shades of brown and nude tones. The term was coined by TikTok creator Rachel Rigler, who was — in part — inspired by a 2018 makeup look from Australian makeup artist Tanielle Jai. (AP)